How To Conduct Payment Processing For Clients

Introduction If you’re a freelancer or small business owner, chances are you’ve had to figure out how to accept payments for clients. Whether customers are paying for web design services…

Why Mobile Optimization Is Essential For An Effective Web Presence

Introduction It’s no secret that mobile devices have become one of the most dominant ways for people to access the internet. And it’s not just about accessing websites, but also…

5 Ways To Improve Your Business With Personalization

Introduction Have you ever received a letter from your bank addressed to “Dear Customer”? Or maybe you’ve received a letter from an airline that didn’t include your first name. The…

How Facebook And Google Make Money Off You Using Data Analytics

Introduction Facebook and Google make money by selling your data. That’s it. They know everything about you, which means they can sell that data to advertisers in exchange for cold…

The Definitive Guide To Secure And Efficient Payment Processing

Introduction Don’t let the importance of secure payment processing get away from you. If your company accepts credit card payments, there are certain rules that must be followed to protect…

Building A Strong Online Presence

Introduction Your brand is the face of your business. You want that face to be attractive, engaging, and professional. The same goes for the rest of your company: it needs…

Getting It Right: Fulfillment Management

Introduction If you run an ecommerce business, you know that fulfillment is a critical part of your operation. But how do you ensure that your fulfillment process is working as…

Marketing and Advertising Sustainability

Introduction Digital marketing and advertising has been the subject of much debate in recent years. On one side, you have those who believe that digital marketing is inherently unsustainable because…

How Amazon And Netflix Use Analytics To Improve The Customer Experience and Upsell Products

Introduction In recent years, both Amazon and Netflix have shown their ability to use data to make recommendations and improve the customer experience. Netflix is often regarded as the pioneer…

Why You Should Outsource Your Fulfillment

Introduction Shipping, fulfillment, and inventory management are the most important aspects of any eCommerce business. They’re also some of the most difficult to get right. Why struggle with all that…